Tarek Chaudhury
INSIGHTS & STRATEGY SPECIALIST | FREELANCE
Award-winning qualitative researcher and strategist with 9+ years of uncovering insight, devising and delivering long-term strategy for commercial clients, charities and government.
Specialising in sport, music, media and AI. Fascinated throughout by human behaviour and the emotions that drive it.
Extensive experience moderating groups, workshops, depths, ethnographies, online communities, and AI-accelerated research.
Working with the world’s largest brands and institutions, with on the ground experience in cities, towns and villages across the UK, Europe, USA, South, East and South East Asia.
Previous insight and strategy work for Manchester United, Manchester City, The FA, adidas, Nike, Jordan, Puma, The North Face, Timberland, Spotify, Apple, Universal Music, Red Bull Media House, Adobe, EA Sports, COPA90, BBC, Channel 4, ITV, Global, DCMS, Samsung, Google and Meta.
Prior to research and strategy, having spent many years working in broadcast with appearances across leading national and international media outlets. Originally starting out as a presenter, producer and part of the team that established Reprezent FM on the FM dial.
Today this love of amplifying culture continues through insight, strategy and building Brown Town Rising, a platform storytelling the rise of South Asian football culture.
Specialising in sport, music, media and AI. Fascinated throughout by human behaviour and the emotions that drive it.
Extensive experience moderating groups, workshops, depths, ethnographies, online communities, and AI-accelerated research.
Working with the world’s largest brands and institutions, with on the ground experience in cities, towns and villages across the UK, Europe, USA, South, East and South East Asia.
Previous insight and strategy work for Manchester United, Manchester City, The FA, adidas, Nike, Jordan, Puma, The North Face, Timberland, Spotify, Apple, Universal Music, Red Bull Media House, Adobe, EA Sports, COPA90, BBC, Channel 4, ITV, Global, DCMS, Samsung, Google and Meta.
Prior to research and strategy, having spent many years working in broadcast with appearances across leading national and international media outlets. Originally starting out as a presenter, producer and part of the team that established Reprezent FM on the FM dial.
Today this love of amplifying culture continues through insight, strategy and building Brown Town Rising, a platform storytelling the rise of South Asian football culture.